Work Experience
Marketing Research and Analytics Intern
Pigybak
•Owned SEO, AEO, and GEO strategy as the sole search specialist on a 3-person marketing team, partnering with analytics and content to drive organic growth
•Built on an existing AI search baseline (about 10K monthly users) to scale traffic from AI surfaces (Google AI Overviews, Gemini) to 71K+ monthly users within 2 months through a structured GEO/AEO strategy
•Increased organic traffic 50.8% (132 to 199) by executing technical, keyword, and content optimizations during the March 2026 Google Core Update
•Grew organic keyword footprint 215% (to 350 keywords) and increased non-branded traffic share 45% to 56%, expanding reach beyond existing brand demand
•Improved site health 77 to 89 and reduced technical errors 52% (166 → 79) by leading a full technical audit and implementation in WordPress
•Built a scalable content workflow and prompt library, increasing citations (200 to 416) and brand mentions (30 to 73) across 50 optimized pages
February 2026 - May 2026
Marketing Strategy and GTM Intern
Fast Track GenAI
February 2026 - May 2026
• Evaluate full-funnel performance across paid ads, email, and social media to identify where customer acquisition breaks down and where conversion opportunity exists
• Assess audience targeting, segmentation, and bidding strategy in Meta Ads Manager, identifying inefficiencies and surfacing opportunities to improve campaign ROI
• Partner with marketing leadership to connect paid advertising performance to broader GTM strategy, bridging execution-level data and strategic decision-making
Social Media and Marketing Intern
Rivera Marketing and Media Group
August 2025 - February 2026
• Served as the sole intern supporting promotion and social media efforts for nonprofit client, The Cristian Rivera Foundation, contributing to efforts earning over $1,000,000 in fundraising in 2025
• Created approximately 15 weekly digital assets in Canva, contributing to increased post reach, including a post reaching 27,000+ views
• Drafted donor communications, including thank-you letters, event invitations, and newsletters, tailored to sustain and deepen donor relationships
• Contributed to website design for client projects, ensuring brand consistency and user experience aligned with each organization's goals
• Supported execution of a high-profile celebrity Gala, coordinating outreach to drive donor engagement
Associated Student Government Senator
University of San Diego
October 2024 - May 2025Â
• Advocated for the student body by identifying needs and implementing student-centered initiatives
• Collaborated directly with faculty and staff to enhance the overall student experience
• Developed feedback channels, such as surveys, to gather diverse student perspectives on campus issues
• Represented student voices in faculty meetings, influencing decisions on campus
• Planned and executed an event for the sophomore class including promotion, food, games, safety waivers, music, reserving location, budget requests, and more as an initiative
Research Member, Design Lab for the Changemaker Hub Â
University of San Diego
August 2023 - December 2023
• Conducted three peer interviews, collaborated with classmates, and performed independent research to analyze diversity and inclusion challenges on campus resulting in expanded cultural awareness initiatives, increased representation in student organizations and more inclusive event programming
• Designed a piloted campus initiative, culminated a marketing campaign that promoted diversity on the University’s official Instagram Account
• Increased event turnout by promoting opportunities that connected students from diverse backgrounds
Achievements
Community Service Award
Notre Dame High School Belmont
May 2023
An award for having completed the third highest amount of volunteering out of the graduating student body; finishing at 424 hours.Â
The Presidential Service Award
The White House
Recognized for completing 136 hours of service contributing to community initiatives in a twelve month period.
November 2022